Curriculum Vitae
(C.V.)

What I Have Done As A

Marketing Director

Analyzed gathered data to determine demography for sales events and for designing strategies on how to approach targeted audience and what messages to deliver.
Designed and employed customized techniques which enabled sales team to relate to different customers.
Planned and carried out direct marketing activities, sales volumes, values, product mix and timescales.
Maintained and developed a computerized customer and prospect database.
Provided ideas and created offers for direct mail and marketing.
Responded to and followed up on sales enquiries by post, telephone, and personal visits.
Serviced existing and new customers through planned individual account support, and liaised with internal order-processing staff.
Monitored and reported on activities and provided relevant management information.
Carried out market research, competitor and customer surveys.
Maintained and reported on equipment and software suitability for direct marketing and sales reporting purposes.
Attended other functions and meetings as necessary to liaise constructively with the affiliated companies aiding business and organizational development.
Managed external marketing agency activities of telemarketing and research.
Analyzed research, interpreted data, set objectives, formulated strategies and tactics to develop brands; developed and managed marketing budget, projecting promotion and media funds.
Executed results oriented, cost effective campaigns that were appropriate for the products presented; applied customized marketing packets to promote new outlet as well as promoting existing ones.
Supervised preparation of commercials and designed advertising layouts; negotiated with national and ethnic media organizations, and placed commercial spots.

Marketing Manager

Researched market, interpreted data, set objectives, formulated strategies and tactics to develop brands; developed and managed budgets for marketing, promotion projects and media.
Executed results oriented, cost effective campaigns that were appropriate for the products and services presented; applied customized marketing packets which promoted new outlets as well as existing ones.
Supervised preparation of commercials and designed advertising layouts; negotiated with national and ethnic media organizations, and placed commercial spots.

Contact Information:

(416) 925-8858

bahman@canaglobe.ca

Toronto, Ontario (CANADA)