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Curriculum Vitae (C.V.) |
What I Have Done As A
Marketing Director
- Analyzed gathered data to determine demography for sales events and for designing strategies on how to approach targeted audience and what messages to deliver.
- Designed and employed customized techniques which enabled sales team to relate to different customers.
- Planned and carried out direct marketing activities, sales volumes, values, product mix and timescales.
- Maintained and developed a computerized customer and prospect database.
- Provided ideas and created offers for direct mail and marketing.
- Responded to and followed up on sales enquiries by post, telephone, and personal visits.
- Serviced existing and new customers through planned individual account support, and liaised with internal order-processing staff.
- Monitored and reported on activities and provided relevant management information.
- Carried out market research, competitor and customer surveys.
- Maintained and reported on equipment and software suitability for direct marketing and sales reporting purposes.
- Attended other functions and meetings as necessary to liaise constructively with the affiliated companies aiding business and organizational development.
- Managed external marketing agency activities of telemarketing and research.
- Analyzed research, interpreted data, set objectives, formulated strategies and tactics to develop brands; developed and managed marketing budget, projecting promotion and media funds.
- Executed results oriented, cost effective campaigns that were appropriate for the products presented; applied customized marketing packets to promote new outlet as well as promoting existing ones.
- Supervised preparation of commercials and designed advertising layouts; negotiated with national and ethnic media organizations, and placed commercial spots.
Marketing Manager
- Researched market, interpreted data, set objectives, formulated strategies and tactics to develop brands; developed and managed budgets for marketing, promotion projects and media.
- Executed results oriented, cost effective campaigns that were appropriate for the products and services presented; applied customized marketing packets which promoted new outlets as well as existing ones.
- Supervised preparation of commercials and designed advertising layouts; negotiated with national and ethnic media organizations, and placed commercial spots.
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Contact Information:
(416) 925-8858
bahman@canaglobe.ca
Toronto, Ontario (CANADA)
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Copyright 2015 Bahman Yazdanfar. All rights reserved.
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